Celebrity Cruises names Otter as new Marketing Director
Celebrity Cruises has announced that Sam Otter is to join the company to lead its marketing department.
Taking the title of Director of Marketing and PR for the UK and Ireland, Otter will be tasked with overseeing all of the company’s ecommerce, trade and consumer marketing and will report in directly to Jo Rzymowska, Vice President and Managing Director for the UK, Ireland and Asia.
Joining Celebrity Cruises with immediate effect, Otter has recently worked in various senior travel marketing jobs including being Global Marketing Director at Cheapflights and Head of Marketing at Virgin Holidays. Prior to this, she worked as the Head of Direct Marketing at O2, and as a Marketing Representative at Walt Disney Parks and Resorts.
Speaking about the appointment, Rzymowska said: “[Otter’s] impressive track record in working with household names both within and outside the travel sector brings valuable experience to our business.
“Celebrity Cruises currently enjoys its highest levels of brand awareness and with the new Edge class ships beginning to join our fleet in 2018, our future couldn’t be more exciting.”
Otter’s arrival coincides with the departure of Toby Shaw who is set to leave the company in June after three and a half years.
Elsewhere, it was recently revealed that communications veteran Julian Eccles has joined Travelport as its new Vice President of Public Relations and Corporate Communications.
His career has seen him hold a raft of high-profile senior jobs such as being the Director of Marketing and Communications at the FA, Director of Communications at Ofcom and Director of Communications and Corporate Affairs at Sky.
He takes over from Kate Aldridge who spent over a decade at Travelport after joining in 2005 as its Senior Manager of Corporate Communications for Europe, the Middle East and Africa before working her way up to become Vice President of Corporate Communications in 2014.
By Owen Mckeon